Improving Product Design And Distribution Through "Distribution As A Service"

In 2021, we launched Distribution as a Service ("DaaS"), a first of its kind subscription service helping product providers to improve the design, suitability and distribution of their products through behavioural and segmental analysis. In 2022 we have continued to scale and digitise this service with introduction of a digital partner portal enabling access to our insights and campaign data on demand.

Our goal is further expansion of the DaaS model through integration with the full product lifecycle, supporting product design with market insights and expert analysis to drive the development of tailored propositions that reflect evolving consumer needs.

Related Documents

Our contribution to UN SDGs 2023
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ESG Report 2023

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Our Impact

Driving positive change in our business, our industry and broader communities, inspiring better outcomes for all.

Better Future

Empowering our people and communities, promoting diversity, learning and financial education to create opportunities for all.

Better Industry

Improving the Retail Financial Services Industry by enabling it to operate more effectively and meet the evolving needs of consumers.