Providing Expert Ratings of Financial Products For Consumers and Intermediaries

defaqto Expert RatedCombining the most comprehensive product database in the UK with expert research methodology, Defaqto Star Ratings are the most trusted expert assessment of the products and policies in the market, recognised by 75% of consumers.

Based on expert analysis of over 43,000 financial products, Star Ratings enable intermediaries and consumers to assess the quality, features and benefits of a financial product at a glance, empowering them to make better informed financial decisions.


UK Retail Financial Services is an increasingly complex market with thousands of financial products to choose from including almost 10,000 home, motor and travel insurance policies; 1,000 current accounts and credit cards; 1,000 life and protection policies and over 600 wealth and pension products.

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Equity, Diversity and Inclusion Policy and Framework
ESG Report 2022
Our contribution to UN SDGs 2022
SASB Disclosures 2022
Better Outcomes Plan 2023
Gender Pay Gap Report 2022

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Our Impact

Driving positive change in our business, our industry and broader communities, inspiring better outcomes for all.

Better Future

Empowering our people and communities, promoting diversity, learning and financial education to create opportunities for all.

Better Industry

Improving the Retail Financial Services Industry by enabling it to operate more effectively and meet the evolving needs of consumers.